Intulogic - Konzeption, Moderation, Entdeckung
Dr. Jutta Kreiter
- Degree in chemistry at the University of Münster, Germany
- 1995 Ph.D. in sciences at the Max Planck Institute for Polymer Research, Mainz, Germany
- 10 years of management experience in the consumer goods industry, at Procter & Gamble, with the main focus on:
- Product and brand development, commercialisation of consumer goods and the development of new markets (Europe, Middle East, Africa, USA and Asia)
- Built up and led multi-functional project teams, from the conceptual phase to the market launch
- Market research (design and management) and moderation
- Development of new market research tools and models
- Staff training in qualitative market research and brand development
